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Bing came to the U.S.on a swimming scholarship.After a few months of frustration with trying to find swim goggles like he used in his native country,he started a web site that offered specialty goggles for swimming,skiing,and snowboarding.Before launching the web site and filling orders,Bing spent a few months going to swim meets and gathering preferences about goggles from other swimmers.Bing's actions:


A) showed that he had a ready market for this product.
B) demonstrated that he had little experience with this product.
C) showed that he was promoting the web site before it launched.
D) demonstrated his need to better understand the market.

E) A) and D)
F) B) and D)

Correct Answer

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Because of their superior financial resources and specialized staffs,big corporations can almost always outperform small businesses. Small businesses have some advantages over big firms.They are often more flexible,and able to offer their customers more personalized service.

A) True
B) False

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According to the Small Business Administration,poor management is the cause of the majority of small business failures.

A) True
B) False

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Dr.Smiley White just graduated from dental school.He is hoping to acquire the necessary funding to start his own dental practice.One advantage of this type of business is:


A) above average opportunity to borrow funds at a high interest rate
B) nearly unlimited growth potential
C) the service is individualized and not easily mass-produced
D) very low startup costs

E) B) and C)
F) A) and D)

Correct Answer

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Micropreneurs are motivated by a desire to have both a satisfying family life and rewarding work.

A) True
B) False

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Entrepreneurs looking for a business that gives them the best opportunity to get rich should consider starting a business in:


A) the manufacturing sector.
B) the food service industry.
C) a low risk industry.
D) the agriculture sector.

E) None of the above
F) A) and B)

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Prior to creating a business plan,discussions with bankers and investors can help entrepreneurs determine the amount of financing available. Bankers and investors will want to look at an entrepreneur's business plan in order to determine whether they are interested in providing funds.Entrepreneurs who are unable to provide bankers and potential investors with a well-developed plan will appear disorganized and unprepared.

A) True
B) False

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The entrepreneur's integrity is not relevant to bankers when determining the credit worthiness of a business loan.

A) True
B) False

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Entrepreneurship involves accepting the risk of starting and running a business.

A) True
B) False

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Success in running a business depends on knowing your customers,managing your employees,and keeping efficient records.

A) True
B) False

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Luis is a partner in a firm that specializes in producing vitamins and health food products.While the business is considered small by U.S.standards,he is attempting to persuade his partner to expand internationally.Luis would list which of the following as an advantage of going international?


A) Exporting can help sell excess inventory
B) Marketing programs benefit from the cultural similarities in prospective markets
C) Financing can easily be obtained to expand internationally
D) Selling your products in other markets reduces their life cycle,making them more attractive

E) A) and B)
F) B) and C)

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The principles of management of a large business are similar to the principles of management of a small business.

A) True
B) False

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Successful small business owners are:


A) not good sources for information on starting your own business because they generally do not understand failure.
B) valuable sources for information since you can learn from their experiences.
C) good but risky since their keen sense of sniffing-out something with potential will tempt them to steal your ideas.
D) valuable sources of information,but you should proceed with caution because talking with someone who could eventually be your competitor may cross the line due to federal trade commission laws.

E) B) and C)
F) A) and C)

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________ are private individuals who invest their own money in potentially hot new companies before these firms become larger,publicly traded companies.


A) Leveraged buyout specialists
B) Angel investors
C) Venture investors
D) Corporate raider investors

E) All of the above
F) None of the above

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Opponents of home-based businesses successfully lobbied Congress to reduce the tax deductions available for home offices.

A) True
B) False

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It is important for an entrepreneur to be highly energetic.

A) True
B) False

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Commercial loan officers serve as a resource for small business owners for information regarding risk management.

A) True
B) False

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The Spotlight on Small Business box featured several new entrepreneurs,some as young as 10 years old,proving "age is just a number" when it comes to having a vision for a business and bringing it to fruition. Ideas for businesses are often conceived by young people.They act upon those ideas and develop successful businesses.

A) True
B) False

Correct Answer

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For prospective entrepreneurs,enrolling in an introduction to business or small business management course offered through their community college:


A) is likely to be wasted time since college courses tend to be too theoretical.
B) can be helpful by offering them an opportunity to meet experienced small business owners.
C) serves as supplementary information,only after starting their business venture.
D) seldom provides you with information to help make small business decisions.

E) C) and D)
F) All of the above

Correct Answer

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The Making Ethical Decisions box,"Going Down with the Ship" addresses a dilemma worthy of consideration.It describes:


A) an unethical situation where the business owner's need for capital causes him/her to delay all payments to suppliers for 120 days,forcing several of his close business relationships,out-of-business.
B) the slow death of a business and how important it is to delay payments,sell-off assets and do everything possible to save a failing business except dismissing employees who need their jobs for survival.
C) ethical decisions that need to be considered when employees leave a faltering business to start their own,eventually competing against their previous employer.
D) the unethical and disloyal decision to leave your family business and start your own,taking with you all the family business's trade secrets.

E) B) and C)
F) A) and D)

Correct Answer

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