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Getting a business plan into the hands of the right people is nearly as important as getting the right information in the plan.

A) True
B) False

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The entrepreneur's integrity is not relevant to bankers when determining the creditworthiness of a business loan.

A) True
B) False

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Due to the credit crunch during the recent recession, many small businesses found that _____________ were more willing to lend money to smaller operations


A) large corporations
B) credit card companies
C) international banks
D) smaller, community banks

E) A) and D)
F) A) and B)

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Mini-Case Peppy Roaney believes that pizza is a much more versatile dish than most people realize. As the national marketing manager for Pizza Guys, he observed how consumers were delighted with barbecue pizza, Hawaiian pizza, Mexican pizza and other unique combinations. His suggestions for other unusual pizzas, however, were met with a negative response by his superiors. Even some of his colleagues laughed at his ideas. Peppy's confidence in his ability to understand the market has led him to focus on planning a business of his own. Peppy realizes that he will take a risk when he leaves his job with Pizza Guys and embarks upon a new venture: Peppy's Pizzazzeria. Peppy is excited about the potential of profitably catering to the unmet desires of pizza consumers. -Peppy is confident that Peppy's Pizzazzeria will be a success, but only if he has enough money to do things right. Since Peppy has very little personal wealth, he knows he must obtain financial assistance. In order prepare for meetings with bankers and potential investors, Peppy should:


A) hire a public relations firm to develop promotional materials.
B) develop a business plan.
C) read a book on entrepreneurship.
D) create a partnership contract.

E) B) and C)
F) C) and D)

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As a high net worth individual, Allison searches for growth firms in need of additional funding to achieve their goals. In return for this ____________, Allison expects to assume ownership in the business


A) analysis
B) venture capital
C) corporate loan
D) securities investment

E) All of the above
F) B) and D)

Correct Answer

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When writing a business plan, prospective entrepreneurs should remember to omit details regarding their experience and education since investors are only interested in the proposed business.

A) True
B) False

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Employees of small businesses often have greater job satisfaction than do employees of larger firms. One reason for this difference in job satisfaction is that employees of small businesses often:


A) earn higher wages.
B) receive more vacation time.
C) get more respect from their bosses.
D) have more job security and better fringe benefits.

E) All of the above
F) A) and B)

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According to the Spotlight on Small Business box, people between 16 to 34 years old are not attracted to starting their own business.

A) True
B) False

Correct Answer

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Mini-Case Peppy Roaney believes that pizza is a much more versatile dish than most people realize. As the national marketing manager for Pizza Guys, he observed how consumers were delighted with barbecue pizza, Hawaiian pizza, Mexican pizza and other unique combinations. His suggestions for other unusual pizzas, however, were met with a negative response by his superiors. Even some of his colleagues laughed at his ideas. Peppy's confidence in his ability to understand the market has led him to focus on planning a business of his own. Peppy realizes that he will take a risk when he leaves his job with Pizza Guys and embarks upon a new venture: Peppy's Pizzazzeria. Peppy is excited about the potential of profitably catering to the unmet desires of pizza consumers. -As a former classmate of Peppy's at the nearby university, you remind him what you both learned in your small business management class several years ago:


A) Restaurants are easy to start up, but difficult to keep going.
B) Restaurants are probably the most difficult type of business to start up, due to the labor-intensive aspects of the business.
C) Experts believe that restaurants have a high profit potential, due the fact that there is not much direct competition.
D) Restaurants are easy to start up and have great profit potential.

E) A) and B)
F) C) and D)

Correct Answer

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After personal savings, the next largest source of capital for entrepreneurs is from:


A) large multinational banks.
B) the Small Business Administration.
C) state and local governments.
D) friends and family.

E) All of the above
F) A) and B)

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Kyra recently quit a job with a large corporation to start her own business. While she realizes that her decision comes with risk, she is excited at the chance to be independent and by the challenges of running her own firm. Kyra is an example of a(n) :


A) intrapreneur.
B) entrepreneur.
C) venture capitalist.
D) raconteur.

E) A) and B)
F) C) and D)

Correct Answer

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From a competitive standpoint, small businesses cannot expect to successfully compete with large corporations in international markets.

A) True
B) False

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There are several ethical considerations when starting a business, but competing against current and former work relationships is always fair game.

A) True
B) False

Correct Answer

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Bankers and investors require entrepreneurs to present a well-conceived business plan.

A) True
B) False

Correct Answer

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The SBA's ________ program provides export-financing opportunities for small businesses


A) global trade funding
B) Homeland security funding
C) Export Express loan
D) International Monetary Funding

E) A) and C)
F) B) and D)

Correct Answer

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________ are private individuals who invest their own money in potentially hot new companies before these firms become larger, publicly traded companies


A) Leveraged buyout specialists
B) Angel investors
C) Venture investors
D) Corporate raider investors

E) A) and B)
F) All of the above

Correct Answer

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Jayne started a small bakery in a resort town. She was certain she had the ideal location, with plenty of hotels and inns within walking distance of her establishment. She planned to use her grandmother's recipes, using only the finest ingredients for her upscale resort customers. During the first week of business, she was disappointed with lackluster sales. When she drove past the regular breakfast-style restaurants and even the Starbucks, she noticed they were rather bustling. Jayne most likely:


A) did not publicize in the appropriate places.
B) underestimated the competition.
C) should have considered weather conditions before assuming that her business would be vibrant.
D) did not consider that small businesses never get the name recognition in resort towns that larger businesses and franchises realize.

E) B) and D)
F) B) and C)

Correct Answer

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To be successful, entrepreneurs are dependent on the support of others for encouragement.

A) True
B) False

Correct Answer

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Entrepreneurs are less important now than in the past to the U.S. economy.

A) True
B) False

Correct Answer

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A good business plan will:


A) focus on the big picture and omit the small details of operating the business.
B) describe all aspects of the business, including product, the target market, the nature of the competition, any financial resources, and the owner's qualifications.
C) be purposefully vague, since specifics can restrict creativity and flexibility.
D) focus on the nature of the business and the target market, omitting personal information about the owner in order to avoid personality issues.

E) B) and D)
F) A) and B)

Correct Answer

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